https://www.defnedesigns.com/contact daily 0.75 2024-04-11 https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/767dae14-ab3f-446a-bd76-f2f9ebf650a8/solilo-and-co-brand-photoshoot-2021-q4-13.jpg https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/17ab6ac5-25e7-406c-9a37-d89b5455fd44/solilo-and-co-brand-photoshoot-2021-q4-200.jpg https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/299950bc-2f5d-4d55-9970-6b4012c83177/solilo-and-co-brand-photoshoot-2021-q4-62.jpg https://www.defnedesigns.com/work daily 1.0 2025-04-14 https://www.defnedesigns.com/work/ilu-seatbike-rack-solution monthly 0.5 2024-04-13 https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/946c5f57-8a88-4c76-a703-ee2f8fc1d52e/change+assets-05.jpg Work - iLU Seat/Bike Rack Solution https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/78fc9f13-950f-49fa-a414-42eecfae2e34/change+assets-06.jpg Work - iLU Seat/Bike Rack Solution Using reference images of the actual product, a range of illustrations were created to show a step by step how-to for this product. The instructions were made in the same POP art style to ensure a cohesive look and feel. https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/aaa008b8-4117-4eb6-86ab-fe36b6760137/Urban+Furniture+Round+4+56.jpg Work - iLU Seat/Bike Rack Solution Using reference images of the actual product, a range of illustrations were created to show a step by step how-to for this product. The instructions were made in the same POP art style to ensure a cohesive look and feel. https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/24a5791b-98fd-41f9-91e0-282610eb0d29/change+assets-07.jpg Work - iLU Seat/Bike Rack Solution Using reference images of the actual product, a range of illustrations were created to show a step by step how-to for this product. The instructions were made in the same POP art style to ensure a cohesive look and feel. https://www.defnedesigns.com/work/work-in-progress monthly 0.5 2025-04-14 https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/e3f9a85e-74ef-49c0-b89f-ce221014f2fc/9.jpg Work - Work In Progress Retail Planogram Design for Shopko. Modeled and rendered in Rhino, graphics created in Illustrator. https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/60429b04-4692-41eb-889d-3c353a1a7a53/6.jpg Work - Work In Progress New lens wipe concepts created for Shopko https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/a0b90012-c355-4b97-a9da-f3aea2e81724/21.jpg Work - Work In Progress New Wedge Display concept for Walmart Canada. Modeled and rendered in Rhino, graphics created on Illustrator. https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/39424eaf-b5d8-4f38-8e69-738bdd09cd0a/9.jpg Work - Work In Progress Walmart Canada Eyewear Stocking Stuffer concept. Created to fit on top of the wedge display for convenient merchandising. https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/551dcf5a-e252-4bb8-aee5-331c9d236db3/10.jpg Work - Work In Progress Croakies USA 250th year product and packaging concepts https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/ce31b532-8a23-4dfc-ae20-aa3e40ac5432/12.jpg Work - Work In Progress Croakies USA 250th Year Lens Care and Cloth PDQ https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/ccb788ed-e68a-46d7-8da2-5d73c1553b2a/OptiPlus+Lens+Care+Kit_SM_4.4.25_Page_1.jpg Work - Work In Progress OptiPlus Lens Care Starter Kit https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/a6ddaa18-e9f2-476d-acbf-078a45faf17e/1.jpg Work - Work In Progress Concept Rendering for the OptiPlus Lens Care Starter Kit https://www.defnedesigns.com/work/change-pointe-shoe-design monthly 0.5 2024-04-15 https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/8fa42bc4-715d-4ae5-9a23-f9cdd198f8cf/change+assets-01.jpg Work - Change Pointe Shoe Design https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/0e812fa0-a97d-4a0e-8497-2d334e830e1c/change+assets-02.jpg Work - Change Pointe Shoe Design https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/e0b47e1e-aedf-4030-9d38-a91f4ec08c26/change+assets-03.jpg Work - Change Pointe Shoe Design https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/9b8a016c-a7f5-41c1-843f-41cb5f554801/DSC_0453.jpg https://www.defnedesigns.com/work/hymer-caravan monthly 0.5 2024-04-15 https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/3cd24f9d-aabc-49e6-a971-a54f8563ea3c/eriba_freisteller_modelluebersicht_900x458px_touring.png https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/6045c10d-e963-4a7e-bb48-fa3c16c030a6/hymer+asset1-03.jpg Work - Hymer Caravan https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/0b59af78-1623-4753-9092-2befef00ac3f/hymer+asset2-04.jpg Work - Hymer Caravan https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/672f32cf-5cb6-4f64-b6dc-8b0fcb1c3f78/Final+Presentation_Page_11.jpg Work - Hymer Caravan As we kept having conversations with the customer, we started to have a better idea of their wants and needs within the retail space. The suggested display would need to grab the attention of a younger demographic and have some instructions on the display to show how to use the product since it may not be clear to everyone how this product works. https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/8af9c800-5046-4309-941a-10b8407d5acf/hymer+asset3-05.jpg Work - Hymer Caravan As we kept having conversations with the customer, we started to have a better idea of their wants and needs within the retail space. The suggested display would need to grab the attention of a younger demographic and have some instructions on the display to show how to use the product since it may not be clear to everyone how this product works. https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/1f920cec-aa78-4099-9b17-6ad2afe1442b/Final+Presentation_Page_24.jpg https://www.defnedesigns.com/work/croakies-display-pdq monthly 0.5 2024-04-15 https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/ead047dd-d35f-4b89-84c5-0075d1cde2a0/Untitled-1-01.jpg Work - Croakies Display PDQ These were some of the initial ideas for this project. The two images with people are from past Croakies photoshoots and the waves are stock imagery. When presented with this idea, the sales team mentioned that the customer wanted to have a range of images to portray diverse groups of people. They also said they would like to go with the 5 hook option to maximize the product on the display. The next round of concept renders were made with these requests in mind: https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/15687cb5-18a3-4c70-8306-1c76262c40e0/2024-04-12_9-10-42.jpg Work - Croakies Display PDQ - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/2dbb5a44-b3ec-496d-95cf-c3fbeb3ffb42/2024-04-12_9-11-08.jpg Work - Croakies Display PDQ - Make it stand out The feedback we received from these versions was very positive- the customer seemed to favor the graphics of the second version. However, they wanted to switch some of the images to feature winter sports, such as skiing and winter hiking. Therefore some images were changed to have a winter focus, so the display could be used in all seasons and in different regions. This feature also makes this display easily usable upon the request of another customer. https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/afccb78e-1e47-47d8-b46c-d77ca7e01273/46.jpg Work - Croakies Display PDQ - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/12573697-7165-456c-a9f9-12c50ea29b75/Snag_557ae09.png Work - Croakies Display PDQ After showing the customer 2 options on images and layout, they have decided to go with images that feature sports from various different seasons such as skiing, hiking, biking and surfing. https://www.defnedesigns.com/work/chesapeake-storage-collection monthly 0.5 2024-04-15 https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/f2cea624-3c1c-4e7e-a06d-c15fb4ce8640/E16585DE-7043-4CFB-8003-573A30538260.jpeg Work - Chesapeake Storage Collection The idea with this collection was to combine teak and wicker together, so this collection could be matched with many of our other teak and wicker collections. https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/8f9b6ceb-2878-4acd-b56c-6de5623a50ef/RENDERS+VS+SILOS-02.jpg Work - Chesapeake Storage Collection Models were created using Rhino, and renders were created using Keyshot. https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/b6ef98d6-4d32-499d-bb1e-e15f749f5df0/2024-04-12_11-11-23.jpg Work - Chesapeake Storage Collection https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/a5abc402-918a-4480-a110-556c47df1c55/Untitled-2-01.jpg Work - Chesapeake Storage Collection - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.defnedesigns.com/work/folding-eyeglass-cases-pdq monthly 0.5 2024-09-05 https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/85aa1a93-7046-476b-bf99-f89f7a7e5ecc/Eyecessories+Folding+Eyeglasses+Iterations-01.jpg Work - Folding Eyeglass Cases PDQ As we kept having conversations with the customer, we started to have a better idea of their wants and needs within the retail space. The suggested display would need to grab the attention of a younger demographic and have some instructions on the display to show how to use the product since it may not be clear to everyone how this product works. https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/07a075ce-43a9-43ff-98c6-cd7f220bafc2/Instructions-02.jpg Work - Folding Eyeglass Cases PDQ Using reference images of the actual product, a range of illustrations were created to show a step by step how-to for this product. The instructions were made in the same POP art style to ensure a cohesive look and feel. https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/dabc8303-09ed-4662-9f48-40d10e9fc464/Snag_5990814.png Work - Folding Eyeglass Cases PDQ Working with our Asia team and suppliers, dielines were created and populated with the graphics chosen by the customer. https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/7e5faa47-2478-401d-995b-a936ac5049bc/Folding+Eyeglass+Cases+PDQ+Instructions-01.jpg Work - Folding Eyeglass Cases PDQ https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/291a1cc1-23bd-4c43-9e63-875bc4395eab/folding+eyeglass+cases+assets-03.jpg Work - Folding Eyeglass Cases PDQ After a couple rounds of revisions, this version was created and sent to us for testing. https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/bfa181ce-46bf-49cb-9bce-b9ef02d1ac6f/20.jpg Work - Folding Eyeglass Cases PDQ https://www.defnedesigns.com/pharmaceutical-projects daily 0.75 2024-09-05 https://www.defnedesigns.com/pharmaceutical-projects/project-one-f5w4d-bky8w monthly 0.5 2024-09-05 https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/13b26a6a-9e7b-408a-998a-1e08ee22e487/graphics1.jpg Packaging - WMCA Equate 100ct Lens Wipes https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/af75a789-3c05-4f69-a178-95db2994875b/graphics2.jpg Packaging - WMCA Equate 100ct Lens Wipes https://www.defnedesigns.com/pharmaceutical-projects/project-one-f5w4d-bky8w-ss8fs monthly 0.5 2024-09-05 https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/11ac52cb-d8a1-44b5-b515-14f8f9ddb786/graphics2.jpg Packaging - WMCA Equate 200ct Lens Wipes https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/7d374dea-9316-4b67-8cd1-634d6cbe1bf8/graphics3.jpg Packaging - WMCA Equate 200ct Lens Wipes https://www.defnedesigns.com/pharmaceutical-projects/project-one-f5w4d-bky8w-ss8fs-8de38 monthly 0.5 2024-09-05 https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/ca998c4b-87a4-4d41-8fe1-9b339ae1aff5/2024-09-05_11-16-23.jpg Packaging - WMCA Ultra Kit Packaging Update https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/3c52b13c-c81e-4cee-8f55-31b809927df0/2024-09-05_11-21-34.jpg Packaging - WMCA Ultra Kit Packaging Update https://www.defnedesigns.com/pharmaceutical-projects/project-one-f5w4d-bky8w-ss8fs-8de38-4l423 monthly 0.5 2024-09-05 https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/8c4fd94c-29d5-4104-91ae-86261bd675ce/2024-09-05_12-04-19.jpg Packaging - WMUS 100ct Lens Wipes and Half Pallet Display https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/510ec0bf-9415-4cc7-9fc9-a8125e04413f/4.jpg Packaging - WMUS 100ct Lens Wipes and Half Pallet Display https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/147a73f5-579f-4900-b61c-1162666a4113/5.jpg Packaging - WMUS 100ct Lens Wipes and Half Pallet Display - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.defnedesigns.com/pharmaceutical-projects/project-one-f5w4d-bky8w-ss8fs-8de38-4l423-x968d monthly 0.5 2024-09-05 https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/5c745720-dade-4b4b-8db2-c1bf5967ff1d/OptiPlus+Standard+Lens+Cleaner+Dielines_6.27.23_WITH+GS+LABEL_OUT_Page_2.jpg https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/cd41c434-8228-49de-aa4e-8113a52feae7/OptiPlus+Standard+Lens+Cleaner+Dielines_6.27.23_WITH+GS+LABEL_OUT_Page_3.jpg https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/313581e7-d6d0-4c74-b93a-fef4f5768f4f/OptiPlus+Standard+Lens+Cleaner+Dielines_6.27.23_WITH+GS+LABEL_OUT_Page_4.jpg https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/9826eabd-e8b9-49fa-a5e1-8080dc8cbfcc/OptiPlus+Standard+Lens+Cleaner+Dielines_6.27.23_WITH+GS+LABEL_OUT_Page_1.jpg https://images.squarespace-cdn.com/content/v1/65c39a8ef66dc6741bf9a405/5b5899ab-53e4-436c-9501-653733f87aa3/Optiplus+All+Sprays_with+liquid.jpg Packaging - OptiPlus Lens Cleaner Rebranding